
The Farmer's Greatest Asset Podcast
The Farmer's Greatest Asset podcast is dedicated to supporting and empowering farmers by recognizing that their greatest assets are the knowledge, experience, mind and health. Hosted by husband-and-wife duo Jesse and Dr. Leah, this podcast combines their unique backgrounds to provide valuable insights. Together, they explore topics that help farmers thrive both personally and professionally. Tune in for a blend of practical advice, real conversations, while having a little fun along the way as they talk about all thing's agriculture and family.
The Farmer's Greatest Asset Podcast
Beyond the Acres: Learning to Listen in Tough Times
Steve Boender returns to continue our heartfelt conversation about finding meaning through faith in farming and life's challenges. He shares wisdom about weathering economic cycles in agriculture, offering practical strategies for staying resilient during difficult times.
• Economic downturns happen in roughly 50-year cycles, making current pressures part of a predictable pattern
• Morning prayer and helping others are powerful tools for maintaining perspective during hardships
• Look for the small daily blessings - they're everywhere when you're watching for them
• Marketing strategy: "hit singles instead of home runs" by selling incrementally when prices exceed production costs
• Avoid the dangerous cycle of "greed, hope, and despair" by selling on the upward climb
• Focus on faithfulness rather than success - it's a meaningful distinction that transforms everything
• Creating space for the next generation to lead while providing support builds stronger families and communities
• Equipping children with social skills and responsibility prepares them for adulthood and independence
If you like what you heard or want to hear more, subscribe, like, share, or email any suggestions to farmersgreatesasset@gmail.com.